Afterward, an icon will show people replies are hidden - and those are hidden on another page, not below the tweet.īut even though that’s a one-time notification, the attention it demands from the user outweighs the information it’s trying to convey - essentially, that Twitter has launched a new feature and here’s where to find it. Twitter says this screen only displays the first time a Twitter user encounters a tweet with hidden replies, however. I like the idea of new hidden replies feature, but this pop up actually draws way more attention to the messages an author has chosen to hide. Some people found the notification was so large and disruptive that it actually encouraged people to pay more attention to the hidden replies than they would otherwise. It’s not making a change on that front at this time, but is still considering how to address this.Īnother concern that was often mentioned on Twitter as the new feature first rolled out was the large pop-up notification that appears when users encountered a tweet with hidden replies. It also heard from some users that they were afraid of retaliation because the icon remains visible. Twitter says some people wanted to take further action after hiding a reply, so now it will check to see if they want to block the replier, too. The feature is, however, getting a slight change with its global debut. In Canada, 27% of surveyed users who had their tweets hidden said they would reconsider how they interacted with others in the future, which is a somewhat promising metric. It also found people were using this instead of harsher noise reduction controls, like block or mute. Since its launch, Twitter found that most people hide the replies they find irrelevant, off-topic or annoying. and Japan this September, across both web and mobile platforms. The feature was first tested in Canada in July, then in the U.S. However, the flip side is that people could use the “Hide Replies” feature to silence their critics or stifle dissent, even when warranted - like someone offering a fact check, for example. Twitter’s thinking is that if people know that hateful remarks and inappropriate behavior could be hidden from view, it will encourage more online civility. That means the trolling, irrelevant, insulting or otherwise disagreeable comments don’t get to dominate the conversation. While no replies are actually deleted from Twitter when a user chooses to hide them, they are placed behind an extra click. The company says the feature will roll out to all Twitter users across platforms by today, with only one slight tweak since earlier tests.ĭesigned to balance the conversation on Twitter by putting the original poster back in control of which replies to their tweets remain visible, Hide Replies has been one of Twitter’s more controversial features to date. Twitter’s radical “Hide Replies” feature, one of the biggest changes to how Twitter works since the invention of the Retweet, is now available to Twitter’s global user base.
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